The Flipchart Guide to Customer Advisory Boards, Volume 1: Is your company ready?

Price: $4.99
(as of Jul 27, 2025 11:09:43 UTC – Details)


Customer Advisory Boards (CABs), councils, and other executive forums connect your company’s leaders with a small group of executive decision makers from you most important customers. They come together to explore the intersection of strategic issues affecting their businesses and the value your company provides. But to guarantee a successful, world-class advisory board, your company must be organizationally, operationally, and culturally prepared. Are you ready? Written for executive leaders, this playbook is about strategies that will ensure you get the most out of your advisory board investment.

Discover if a CAB is appropriate for your companySee how executives use the advisory board to tune their company’s strategic directionLearn where CABs fit into the overall “voice of the customer” modelStudy the Top 10 List of what all executives need to know about CABs

Also, be sure to check out The Flipchart Guide to Customer Advisory Boards, Volume 2: How to execute a world-class CAB meeting

Publisher ‏ : ‎ CreateSpace Independent Publishing Platform
Publication date ‏ : ‎ January 22, 2013
Language ‏ : ‎ English
Print length ‏ : ‎ 72 pages
ISBN-10 ‏ : ‎ 1479388564
ISBN-13 ‏ : ‎ 978-1479388561
Item Weight ‏ : ‎ 5.1 ounces
Dimensions ‏ : ‎ 5.5 x 0.17 x 8.5 inches
Best Sellers Rank: #3,505,691 in Books (See Top 100 in Books) #1,712 in Running Meetings & Presentations (Books) #6,938 in Communication Skills
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